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    Advertise with Safety+Health
    Add it up:
    Safety+Health is your most powerful marketing partner.
    What do you want to do? Your best choice
    Choose the magazine readers use Readers choose Safety+Health hands down when asked to choose only one safety magazine.1
    Partner with a growing property Safety+Health is growing. The number of advertising pages in the safety market dropped 11% in 2014 while Safety+Health market share grew by nearly 3%.2
    Get the best value Safety+Health is the best value for your marketing dollar. The CPM for a four-color, full-page ad in Safety+Health is the lowest in the industry at $84.81 – lower by at least 54% than our nearest competitor.3
    Increase visibility, grow exposure Safety+Health print circulation is the largest in the industry – 86,000.3 That's nearly 40% more than our nearest competitor.
    Sell more products/services The circulation of Safety+Health consists of the most qualified subscribers: National Safety Council members3 that spend money on safety products and comprise 58% of the 200 largest companies listed in Fortune magazine.
    Expand brand recognition Pass-along readership of Safety+Health is 193,500 giving you exposure beyond any other publication.1
    Increase booth traffic at NSC Congress & Expo Safety+Health is the only official magazine of the National Safety Council Congress & Expo. Companies that advertise in Safety+Health before the show receive 81% more leads.
    Align with a leader Safety+Health has been a leader in the safety industry since 1919 – longer than any other safety magazine. And, unlike our for-profit competitors that produce magazines in other industries, safety is all we do.
    Increase clicks on banner ads The Safety+Health website generates more than 170,000 page impressions a month.4 That's a 75% increase in less than two years. Your banner ad is sure to be seen.
    Grow webinar registrations Safety+Health webinars average more than 1,000 registrants with more than half of those attending the live event.
    Generate more leads Safety+Health magazine continues to place a postage-paid reader inquiry card in every issue to meet subscriber needs and generate more leads for you.

    1Readex Blind Survey of Readership, August 2013
    2IMS data for calendar 2014
    3December 2014 BPA Statements, 2015 Media Kits
    4BPA Audited Web Traffic, September 2015


    Browse the media kit
    Email adsupport@nsc.org to request a PDF.

    Download advertising tools

    View website traffic

    (BPA audited site traffic)

    Month Year Page Impressions User Sessions Unique Browsers Unique Browser Frequency Page Duration User Session Duration
    June
    2016
    248,928 125,968 96,507 1.31 02:03 02:00
    May
    2016
    241,275 121,135 94,233 1.29 02:01 02:00
    April
    2016
    253,445 129,309 100,787 1.28 02:01 01:56
    March
    2016
    258,715 133,409 104,874 1.27 01:55 01:48
    February
    2016
    252,571 129,941 100,975 1.29 01:58 01:52
    January
    2016
    246,278 126,609 96,772 1.31 01:57 01:51
    Averages 250,202 127,729 99,025 1.29 01:59 01:54



    Contact us

    For more information on advertising, please contact:

    Ad Sales Manager
    Karen Lord
    (East and International)
    karen.lord@nsc.org
    (608) 758-1540
    (630) 285-9114 (fax)

    Regional Manager
    Jay Gerson
    (West)
    jay.gerson@nsc.org
    (972) 393-5239
    (630) 285-9114 (fax)

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