NSC, Toyota partner on vehicle recall campaign

Itasca, IL — The National Safety Council recently announced Toyota Motor North America Inc. as a partner in its Check To Protect campaign, which seeks to reduce the number of vehicles with open recalls.

Toyota and NSC will “work together to spread the word to vehicle owners about the importance of checking for open recalls and, if necessary, getting them repaired for free at a dealership,” NSC states in an Oct. 17 press release.

Toyota joins founding partner Fiat Chrysler Automobiles in supporting the campaign. The Governors Highway Safety Association, National Automobile Dealers Association, National Independent Automobile Dealers Association, National Auto Auction Association and more than a dozen states also are working with NSC to reduce the number of open recalls. Nearly 1 in 4 vehicles on the road today has an open, unrepaired recall.

“The safety of our customers is a top priority, that’s why we continue to reach out to involved owners to make sure they are aware of all safety recalls, including the Takata (air bag) recall,” Tom Trisdale, Toyota’s vice president of product quality and service support, said in the release. “Check To Protect provides us with valuable partnerships to improve awareness, understanding and promote action.”